One Click to Find Major MBA Projects

This is one place to find all the MBA and Management degrees related projects on Marketing, Human Resource, Finance, Operations Management, Mini Projects and Management eBooks to pursue your Management degrees.

Major Projects on Marketing Management

This section has many projects on Marketing Management. This will help you to prepare your desired project on Marketing Management stream.

Projects on Human Resource Management

This section has many projects on Human Resource Management. This will help you to prepare your desired project on Human Resource Management stream.

Major Projects on Finance Management

This section has many projects on Finance Management. This will help you to prepare your desired project on Finance Management stream.

Major Projects on Operations Management

This section has many projects on Operations Management. This will help you to prepare your desired project on Operations Management stream.

Short Projects on Management

This section has many short projects on management. This will help you to prepare your desired short project on management stream.

eBooks on Management

This section has eBooks on management. This will help you to prepare yourself for preparation of projects and examinations.

A Comparative Study On ‘ULIP’ Polices Offered ICICI In Comparison To HDFC Customer Satisfaction

mba finance projectsRisk and uncertainty are incidental to life. Man may meet an ultimately death. He may suffer from accident, destruction of property, fire, sea perils, floods, earthquakes and other natural calamities. Whenever there is uncertainty, there is a risk as well as insecurity. It is to provide against risk and insecurity that insurance.

Came into being. Insurance does not avert or eliminate loss arising from uncertain events; it only spreads the loss over a large number of people who insure themselves against that risk, the main principle underlying insurance is pooling the risks. It is thus a co-operative device to spread the loss caused by a risk over a large number of persons who are also exposed to the same risk and insure themselves against the risk.

Elements of Insurance

a)  Contract of Insurance
A contact of insurance is a contract by which a person in consideration of a sum of money    undertakes to make good the loss of another against a specified risk.
b) Insurer and Insured.
The person undertaking the risk is called the insurer, assurer or underwriter and the person whose loss is to be made good is called insured or assured.
c) Policy
The instrument in which the contract of insurance is generally embodied is called policy. The policy is not a contract; it is the evidence of contract.
d) Premium
e) Subject Matter of Insurance
The thing or property insured is called Subject Ma The consideration for which the insurer undertakes to indemnify the assured against the risk is called premium.
f) Perils Insured Against
That which is insured is the loss arising from uncertain events or causalities.

Contents:

Chapter -1: Introduction
1. Elements Of Insurance
2. Types Of Insurance
3. Advantages Of Insurance
4. Disadvantages  

Chapter -2: Industry Profile
1. Insurance Sector In India
2. Different Players In Life Insurance Industry
3. Private Insurers Share Over Two Years
4. Structure Of An Insurance Company

Chapter -3: Company Profile          
1. HDFC
2. Old Mutual
3. Products
4. HDFC Bank
5. ICICI Prudential
6. Products

Chapter-4: Management
1. Objectives
2. Methodology
3. Method Of Data Collection
4. Data Analysis

Chapter -5: Data Analysis & Interpretation
1. Table: Presentation Of Data
2. Graphical Representation Of Data
3. Interpretations

Chapter -6: Summary
1. Findings
2. Suggestions
3. Conclusion

A Dissertation on Mutual Fund And Investor's Behaviour

mba finance projects
Mutual fund is a pool of money collected from investors and is invested according to certain investment options. A mutual fund is a trust that pools the saving of a no. of investors who share a common financial goal. A mutual fund is created when investors put their money together. It is, therefore, a pool of investor’s fund. The money thus collected is then invested in capital market instruments such as shares, debentures and other securities. The income earned through these investments and the capital appreciations realized are shared by its unit holders in proportion to the no. of units owned by them.

The most important characteristics of a fund are that the contributors and the beneficiaries of the fund are the same class of people namely the investors. The term mutual fund means the investors contribute to the pool and also benefit from the pool. The pool of funds held mutually by investors is the mutual fund.

A mutual fund business is to invest the funds thus collected according to the wishes of the investors who created the pool. Usually the investors appoint professional investment managers create a product and offer it for investment to the investors. This project represents a share in the pool and pre status investment objectives.

Thus, a mutual fund is the most suitable investment for a common man as it offers an opportunity to invest in a diversified, professionally managed basket of securities at relatively low cost.

Contents:
Chapter1. Introduction
1. Introduction of Mutual Fund
2. Objective of Study
3. Scope
4. Methodology
5. Limitations

Chapter2. Mutual Fund Industry
1. History of Mutual Fund
2. Regulatory Framework
3. Legal Structure
4. Classification
5. Types

Chapter3. Performance Measures
1. Investment Plans
2. Different features of various funds
3. Net Asset Value
4. Performance measures of Mutual Funds

Chapter4. Investor’s point of view
1. Stages of Life Cycle
2. Classification of Life cycle

Chapter5. Analysis
1. Analysis of Questionnaire
2. Suggestions
3. Conclusion

Appendices
Annexure

A Project Report on Working Capital Management of ARSS infrastructure ltd

mba finance projects
Introduction
“More business fails for lack of cash than for want of profit”. Efficient management of working capital is one of the pre-conditions for the success of an enterprise. Efficient management of working capital means management of various components of working capital in such a way that an adequate amount of working capital is maintained for smooth running of a firm and for fulfillment of twin objectives of liquidity and profitability. While inadequate amount of working capital impairs the firm’s liquidity. Holding of excess working capital results in the reduction of the profitability. But the proper estimation of working capital actually required, is a difficult task for the management because the amount of working capital varies across firms over the periods depending upon the nature of business, production cycle, credit policy, availability of raw material, etc.
Thus efficient management of working capital is an important indicator of sound health of an organization which requires reduction of unnecessary blocking of capital in order to bring down the cost of financing.

Working capital management
Working capital management is concerned with the problems arise in attempting to manage the current assets, the current liabilities and the inter relationship that exist between them. The term current assets refers to those assets which in ordinary course of business can be, or, will be, turned in to cash within one year without undergoing a diminution in value and without disrupting the operation of the firm. The major current assets are cash, marketable securities, account receivable and inventory. Current liabilities ware those liabilities which intended at their inception to be paid in ordinary course of business, within a year, out of the current assets or earnings of the concern. The basic current liabilities are account payable, bill payable, bank over-draft, and outstanding expenses.
The goal of working capital management is to manage the firm s current assets and current liabilities in such way that the satisfactory level of working capital is mentioned. The current assets should be large enough to cover its current liabilities in order to ensure a reasonable margin of the safety.
Definition:-
According to Guttmann & Dougall- Excess of current assets over current liabilities.
According to Park & Gladson-  The excess of current assets of a business (i.e. cash, accounts receivables, inventories) over current items owned to employees and others (such as salaries &
 Wages payable, accounts payable, taxes owned to government).
Need of working capital management
The need for working capital gross or current assets cannot be over emphasized. As already observed, the objective of financial decision making is to maximize the shareholders wealth. To achieve this, it is necessary to generate sufficient profits can be earned will naturally depend upon the magnitude of the sales among other things but sales cannot convert into cash. There is a need for working capital in the form of current assets to deal with the problem arising out of lack of immediate realization of cash against goods sold. Therefore sufficient working capital is necessary to sustain sales activity. Technically this is refers to operating or cash cycle. If the company has certain amount of cash, it will be required for purchasing the raw material may be available on credit basis. Then the company has to spend some amount for labor and factory overhead to convert the raw material in work in progress, and ultimately finished goods. These finished goods convert in to sales on credit basis in the form of sundry debtors. Sundry debtors are converting into cash after expiry of credit period. Thus some amount of cash is blocked in raw materials, WIP, finished goods, and sundry debtors and day to day cash requirements. However some part of current assets may be financed by the current liabilities also. The amount required to be invested in this current assets is always higher than the funds available from current liabilities. This is the precise reason why the needs for working capital arise.

Contents:

1. WORKING CAPITAL MANAGEMENT
Introduction
Need of working capital
Gross W.C and Net W.C
Types of working capital
Determinants of W.C    

2. Research Methodology
Introduction
Types of Research methodology
Objective of the study
Scope and limitation of the study            

3. WORKING CAPITAL SIZE AND ANALYSIS
Working capital level
Working capital trend analysis
Current assets analysis
Current liability analysis
Changes of working capital
Operating cycle
Working capital leverage             

4. Working Capital Ratio analysis
Introduction                  
Role of ratio analysis       
Limitations of ratio analysis 
Classifications of ratios    
Efficiency ratio             
Liquidity ratio                    

5. Working Capital components
Receivables management
Inventory management
Cash management         

6. Working Capital Finance and Estimation
Introduction.                         
Sources of working capital finance.   
Working capital loan and interest.    
Estimation of working capital.                    

7. Conclusions and recommendations
Conclusion
Recommendations         
8. Appendices
Bibliography
Balance sheets

Advertisement

Customer Relationship Management and Importance of Relationship Marketing In the Banking Sector

mba projects in marketing“Competition and globalisation of banking services are forcing banks to be productive and profitable. To retain High Net Worth individuals, banks should focus strongly on relationship management with customers. Innovative Customer Relationship Management (CRM) strategies and cutting edge software can help, to a great extent, in achieving the desired results. To provide customised services, banks are opening Personalised Boutiques which provide all the required financial needs of a customer”.

The entire service industry is now metamorphosed to become customer- specific. 

In this context, the management of customer relationship in financial services industry demands special focus. Gone are the days when customers at a bank did not mind the long serpentine queues and waited patiently for their turn with a token in their hand. In today’s Internet era, no one has the leisure to wait. In this context, online banking is assuming a great significance. Today, banking is more customer-centric, unlike the yester when it was transaction-centric. Banks are increasingly focusing on the premise that customers choose on the service provider who differentiates through quick and efficient service.       

However, there is more to Customer Relationship Management (CRM) than just managing customers and analysing their behaviours. Banks are well aware that their success is predominantly dependent on the CRM strategies adopted by them. Service providers have recognised that good CRM bonds customers with the organisation for a longer term, resulting in increased revenues.

With customers’ expectations becoming even more competitive, banks are coming up with a wide array of novel products and services every day. The challenge is for the banks to work towards ensuring that customers prefer their products and services over that of competing brands. The key to develop and nurture a close relationship with customers is by appreciating their needs and preferences and catering to their requirements. Leveraging on IT, to appropriately analyse and understand the needs of existing customers better, to ensure customer satisfaction, and exploring the possibility of cross-selling products to gain a competitive advantage are the other issues drawing attention and interest.

Contents:
EXECUTIVE SUMMARY
INTRODUCTION
1.1- BANKING ON CRM
1.2- DEFINE CRM
1.3- STUDY OF BANKING SECTOR
2. BANKING
2.1- WHAT IS BANKING
2.2- KNOW YOUR CUSTOMER (KYC)  
3. RELATIONSHIP MARKETING IN BANKS
3.1- CRM IN BANKING
3.2- WHAT DOES BANK NEED
3.3- HOW CRM HELP BANKS
3.4- CRM IN BUSINESS TRANSFORMATION
3.5- CRM IMPLEMENTATION IN INDIAN BANKS
4. SOCIAL CONCERNS
4.1-CONSUMER EXCLUSION & SOCIAL RES IN MARKETING DECISIONS.
4.2- FIELD RESEARCH OBJECTIVES
4.3- METHODOLOGY
4.4- DEMOGRAPHICS OF SAMPLE
4.5- DATA ANALYSIS
4.6- FINDINGS
5. CRITICAL ISSUES AND TERMS
6. SWOT ANALYSIS OF RETAIL BANKS
7. RELATIONSHIP BANKING IN TROUBLEDTIMES
8. CRM IN FINANCIAL SERVICES SECTOR
8.1 DEFINING CRM
8.2 EVOLUTION OF CRM & CHALLENGES OF PERSONALIZED E-SUPPORT
8.3 CUSTOMER SUPPORT
9. FINANCIAL &BANKING TECHNOLOGY
10. WHAT CUSTOMERS WANT TEN MYTHS ABOUT THE CUSTOMERS WHAT CUSTOMERS WANT CUSTOMERS DIRECTIVES
11. BENEFITS OF IMPLEMENTING CRM WARNING & PITFALLS PRINCIPLES OF SERVICES IN BANKING SUGGESTIONS
12. CONCLUSION

13. REFERENCES

Advertisement

Project Report on Opening Savings Accounts by Meeting Customers

mba projects in marketing
At HDFC Bank, I was assigned with the topic as “Opening Savings Accounts by Meeting Customers” for my project work. I joined the company as a Sales Executive. The selection of the topic was to know how the company generates business through them.
Sales Executives are those sources of a company who have their own relations and personal contacts among common public that they use to generate business through. Company has certain criteria to recruit these Sales Executives. The steps are as follows.
·         He should be at least 12th passed.
  • He should have good personal contacts.
  • He should have convincing power.
  • He should be above 18th year old.
Once the through all these steps of recruitment, he becomes the Sales Executive of the company and reserve the right to sale the various products to any prospect client also he is paid the commission a certain percentage. There are some reward and tour package also.
1.2   REASON FOR SELECTION OF THIS TOPIC:      
The financial sector is one of the booming and increasing sectors in India. The Sales Executives are one of the most powerful, efficient and effective channel through which the company sales its various types of financial products. It is really difficult to convince customers and sell a single product but since these executives have their own personal contacts which make the entire task easier to sell a product. Whereas in my entire project work I found my interest in working in a team, dealing with customers and finally convincing them to open an account with the bank.           
1.3   IMPORTANCE TO THE COMPANY:
The ultimate purpose of giving me this topic was to know about the customer’s perceptions about the different products of the bank, how these products can attract them and how the company can generate maximum profit by convincing them through sales executives.
1.4 LEARNING FROM THE STUDY:
·         The process of recruitment for Sales Executives of HDFC Bank.
·         Different products and services provided by the bank.
·          Customers’ perception about the different products.
·         The brand image of the bank.
·         What are the problems faced by these sales executives daily basis.
·         How to communicate with the customers.
·         Different techniques of dealing with the customers.
·         How to convince and convert a customer into a real customer. 

Share

Twitter Delicious Facebook Digg Stumbleupon Favorites More